How It Works

Each Pandora bracelet is separated into three sections, each of which has special threads to securely hold the beads or charms you select and yet still allows them to dangle gracefully. In addition to charms, most people also choose special clips that hook onto the raised areas of the base, and then there are also fancy spacer beads to fill out the design. You can add some or all of these elements onto the bracelet base, and you can also rotate different items. This allows you to change or update the look of your design as often as you’d like.

The Story Of Pandora Jewelry

The story of Pandora jewelry dates back to 1982, when a goldsmith and his wife opened a jewelry shop in Copenhagen, Denmark. After several years of running this successful business, the couple decided to open their own factory in Thailand and launch their own unique jewelry brand. The pieces in the resulting high-end line are inspired by their two head designers, who put their own personal spin on the Pandora signature style. In 1999, Pandora first introduced the customizable charm bracelet design to its Danish audience. Women there embraced the concept and the selection of charms quickly grew to large proportions. Over time, the popularity spread worldwide.

Where To Buy

Since 2002, Pandora jewelry has been available in the United States. You can find it at many fine jewelry stores, department stores and online. Just in keep in mind that there are a number Pandora fakes and look-alikes, so if you find some of the items offered below market value on websites, costume jewelry shops or at other specialty places, you may not be getting the same materials and craftsmanship offered in the original designs.

You can find a list of authorized dealers in the U.S. on the Pandora jewelry website.

If you want to order your bracelet directly from the manufacturer, you can also use the website’s special Bracelet Design Studio, which is an online tool that allows you to select pieces with a click of the mouse so you can arrange them any way you like. This enables you to experiment with different textures, shapes and colors in order to achieve the finished look you desire. You can also save your items so you can mix and match what you own with other charms you plan to buy.

Finally, the authorized website also offer some completed bracelet designs you can select right from the website, or you can use these items to inspire you to find your own style.